Dubai, UAE – 11 November 2022: Samsung Gulf Electronics has announced its participation in the Dubai Fitness Challenge, an initiative of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council of Dubai. 

Conveniently located in Dubai Media City, Samsung has kick-started a month-long fitness and health activities at the newly introduced SmartThings Home – Dubai space, encouraging both employees and visitors from neighboring areas and the wider Dubai community to participate and complete 30 minutes of exercise each day for 30 days.

“Building on the success of the world’s biggest SmartThings Home space, launched last month right here in Dubai, we are very proud to take part in Dubai’s journey to get active by creating a fun-packed fitness calendar for the public within this space. Participants can join our daily sporting classes, achieve their fitness goals, and get to experience all what SmartThings has to offer.” Shafi Alam, Head of Direct to Consumer Business & Corporate Marketing at Samsung Gulf Electronics.

The most active and engaged participants stand a chance to win the brand’s signature devices, such as The Frame or The Freestyle. Moreover, using discount code FITNESS3030, all participants may avail of up to AED 500 discount on all product categories only on Samsung.com.