Danube Home launches its biggest annual sale campaign through its e-commerce site for shoppers to benefit from the lowest price and new collection well before the festive season starts from November 21 till November 30, 2021

Date: Dubai, UAE, November 17, 2021

Danube Home, the interior décor and home improvement division of Danube Group, announced today its launching date for the 2nd edition of The Mad Red Sale across the GCC countries, where they are offering discounts of up to 90%s off on selected products while shoppers get a chance to win a Dh2,500 cash prize every day during the promotion period.
 
More than 8,000 types of home décor and furnishing products will be offered under the Mad Red Sale starting from November 21, 2021, till November 30, 2021. The prices start from Dhs1 and above. This is the largest sale that will run simultaneously in all Danube Home networks across the GCC.
 
Prices of more than 8,000 products have dropped down below the Dhs100 price range for people to choose from. With up to a 90% drop in products; 90% savings – plus, saving you the time & hassle of going to the store & carrying products home as its online exclusive. 
 
And with 48 hours of delivery time, the shoppers can choose from a range of payment incentives – including ‘Buy Now, Pay Later’ options either through credit cards or other online channels. The whole process is seamless and touchless.
 
Shoppers can also register a day before on their website, on November 20, 2021 – and snatch the products before anyone else. The entire campaign will run online through https://uae.danubehome.com/ for shoppers to pre-register and place orders online. Shoppers will have to pre-register in the sale, pick and choose the goods, send in their location and make payment options. The rest will be done by Danube Home’s efficient team.
 
The 2nd edition of the Mad Red Sale on the e-commerce platform allows Danube Home to cater to customers from all across the region even where the company is not present physically – including Kuwait and Qatar. However, customers will get products delivered to their place of choice within the shortest possible time.

“As we prepare for the festive season, I am pleased to announce our biggest annual sale to offer our best products at a rock-bottom price to help our customers enrich their dream homes with new products and perhaps migrate to new ones before the start of the festive season,” Adel Sajan, Group Managing Director of Danube Group, says. 

“We are launching the 2nd Edition of The Mad Red Sale right after the beginning of the new business season, the Expo 2020 and just two weeks before the UAE celebrates the 50th anniversary of the formation of the UAE Federation on December 2, 1971. The Mad Red Sale will help our customers to readjust their home décor well ahead & just in time for the holiday season.

“As a business, we always believe in giving back to society and what is a better way than this to give back to our customers – our biggest stakeholders; by participating in this mega sale, our customers can save a lot more in their purchases.”

Danube Mad Red Sale comes as the UAE’s real estate market sees an upturn in demand for new homes. A large number of foreigners are planning to relocate to the UAE from different countries due to the successful handling of the COVID-19 pandemic. More than 56,000 residential units are being delivered in the UAE this year, including 41,000 in Dubai and 15,000 in Dubai, according to the reports – all of which are expected to either be sold out or rented out.

Danube Home has increased the stocks and deployed additional resources to handle the expected rush for delivery as it expects a massive booking through its e-commerce site. It has also revamped its web portal to handle the pressure. The revamped website allows users to have ease of navigation. not to mention, no other furniture retailer has announced a sale event of this kind where it's exclusively online & dropping its prices this low.

Sayed Habib, Director of Danube Home E-Commerce and Franchise, says, “As more and more professionals and families are relocating to the UAE, we see a massive demand for home furnishing products this season where lots of UAE residents are also relocating to new homes or getting their home a new decor update that will require additional purchases.

“The Danube Home mega sale comes at the very right time to cater to it's customer's needs as we are launching this Mad Red Sale across the GCC to offer the best products with the lowest possible price before the winter and festive season. Danube Home Mad Red Sale will help families save a lot of money when they buy products from us – compared to the amount they would have spent had they bought any other time.

“This is our way of saying a big ‘thank you’ to our loyal customers, as they prepare for the festive season.” says Habib

The brand is also throwing a huge sundowner event where premium media and influencers will be treated to a pre-access to the event, the USP of the event will revolve around the brand trying to think out of the box and hosting a “SQUID GAME” themed event, which showcases the brand being more in tune with latest trends. Danube Home, the interior décor and home improvement division of Danube Group, announced today its launching date for the 2nd edition of The Mad Red Sale across the GCC countries, where they are offering discounts of up to 90%s off on selected products while shoppers get a chance to win a Dh2,500 cash prize every day during the promotion period.