November 08, 2021:  Malabar Gold & Diamonds, one among the largest jewellery retailers globally with a strong retail network of over 260 outlets spread across 10 countries, inaugurated its 6th store in UP in Agra. The showroom was virtually inaugurated by Mr. M.P. Ahammed, Chairman, Malabar Group. Chief guest Mayor Naveen Jain opened the showroom for customers. Key Malabar Gold & Diamonds dignitaries including Malabar Group Co-Chairman Dr. P.A. Ibrahim Haji; K.P. Abdul Salam, Vice Chairman, Malabar Group; Shamlal Ahamed, Managing Director, International Operations, Malabar Gold & Diamonds; O Asher, Managing Director, India Operations, Malabar Gold & Diamonds and other management team members also joined the inauguration. With a wide range of collections to suit traditional and contemporary tastes and the promise of a world class shopping experience, the new store in Agra further boosts the brand’s retail presence in the state.

 
The store offers a luxurious ambience and brilliant designs crafted in pure gold, diamonds, precious gemstones and platinum. The store also showcases popular jewellery sub-brands of Malabar Gold and Diamonds such as Ethnix handcrafted jewellery, Mine diamonds, Era uncut jewellery, Precia gemstone jewellery etc. 
 
Malabar Group Chairman MP Ahammed said, “We are committed to providing quality products and superior services to our customers. Our new store in Agra will offer a great shopping experience while ensuring the health and safety of our customers. With our quality-driven and customer-centric retail strategy, we aim to further our 28 years’ legacy and become the world’s most preferred jeweller.”
 

Malabar Gold & Diamonds is always committed to maintaining transparency of the highest level in business practices. Malabar Gold and Diamonds has introduced Fair Price Promise as part of its commitment to customers, which focuses on assigning reasonable making charges to a vast range of products. Moreover, Malabar Gold & Diamonds offers 10 promises to its customers. The commitments include a transparent price tag indicating the exact manufacturing cost, stone weight, net weight and stone charge of the jewellery, assured lifetime maintenance for the jewellery, 100 per cent value for gold when reselling old gold jewellery and zero deduction on exchange, 100 per cent 916 hallmarking certifying the purity of gold, IGI and GIA certified diamonds ensuring 28-point quality check of global standards, buyback guarantee and responsible sourcing and fair labour practices.

As part of the group’s CSR initiative, Malabar Gold & Diamonds will allocate 5% of the profit earned by the Agra store for various charitable and philanthropic activities in the region.