Search DubaiPRNetwork.com

Dubai and UAE

Tuesday, October 19, 2021/ Editor

Home >> Beauty and Cosmetics

Rivoli Group Launch OMEGA's New ad Campaign for the 007 Edition timepiece on Burj Khalifa

Home >> Beauty and Cosmetics

Oct 18th 2021 – Dubai: Rivoli Group, the exclusive distributor and retailer for the OMEGA brand in the 4 GCC markets of UAE, Qatar, Bahrain and Oman – has launched a new ad campaign on the Burj Khalifa in Dubai to celebrate the release of the new James Bond film, No Time To Die. 
OMEGA has been associated with the 007 franchise since 1995, when the Seamaster Diver 300M timepiece was first worn by the actor Pierce Brosnan when he played the role of agent 007. Considering the historical connections of OMEGA to the Royal Navy, it was no surprise that the brand was selected as Commander Bond’s watch of choice. 


Now, more than 25 years later, when Daniel Craig embarks on his final portrayal of 007 in No Time to Die, OMEGA has come out with a special Seamaster Diver 300M 007 Edition, developed with input from the actor himself. The 42mm Seamaster Diver 300M 007 Edition is made of strong yet lightweight Grade 2 Titanium, with a brown tropical aluminium bezel ring and dial. Slightly slimmer than the standard Diver 300M models, which is due to the doming of the sapphire-crystal glass, it is presented on a Grade 2 Titanium mesh bracelet with an adjustable buckle.


OMEGA President and CEO Mr. Raynald Aeschlimann said, “To mark the release of the highly anticipated 007 movie on September 30th, we are truly excited to launch a television campaign to showcase the OMEGA timepiece in the new movie. It’s great to see that our partners and distributors in this market, the Rivoli Group, have heightened its visibility by launching the ad campaign on the iconic Burj Khalifa”. 

 

The TVC captures a dramatic montage of clips from James Bond’s latest mission and includes thrilling glimpses of returning 007 characters, including Q and Moneypenny, along with the new “double-O” agent, Nomi. Most obviously, at the heart of the excitement in the commercial is the OMEGA Seamaster Diver 300M 007 Edition. 


Ramesh Prabhakar, Vice Chairman and Managing Partner of the Rivoli Group added, “As the exclusive representatives of the OMEGA brand in this market, we are very proud to partner with OMEGA to launch their 007 Edition watch campaign in this region. The TVC is as captivating as the movie and OMEGA watch-lovers who are also avid Bond fans, are able to purchase the same watch at all the OMEGA boutiques and leading Rivoli watch stores across the four key GCC markets. The 42mm Seamaster Diver 300M 007 Edition will be available to our customers offering the identical inspiration, lightweight design and vintage touch as worn by the character in the new Bond movie.”

 

Share


Previous in Beauty and Cosmetics

Next in Beauty and Cosmetics


Home >> Beauty and Cosmetics Section

Latest Press Release

Mohamed bin Hadi Al Hussaini, Pakistan's Minister of Finance discuss ways to enhance cooperation in ...

UAE Circular Economy Council discusses policies to accelerate shift to circular models and expand bi ...

Big Wins Continue with PrivilegePLUS at Mercato & Town Centre Jumeirah!

Dubai Customs hosts Sheikh Mansour bin Ibrahim Al-Mualla to discuss ways of cooperation and strength ...

Christophe Robin's Summer Travel Essentials for Good Hair Days

Dubai Municipality and Parkin sign agreement to enhance the efficiency of public parking infrastruct ...

Dubai Airports launches DXB Greet & Go: a smart, QR code-based pickup service at Terminal 3

Dubai Sports World Returns for Action-Packed August Edition

The World Between Lines and Symbols: An Interactive Art Workshop at Mohammed Bin Rashid Library

Malls Across Dubai Come Alive This DSS With Non-Stop Entertainment, Unbeatable Prizes, and Endless S ...

Emirates A350 debuts in Dammam

Emirates Post collaborates with Dream Dubai to launch AED100,000 prize campaign to celebrate UAE's Y ...

HBMSU Hosts Strategic Mid-Year Gathering Reinforcing Institutional Alignment and Performance Account ...

ROSHN Group Participates at INNOPROM 2025, Russia's Largest Industrial Trade Fair, to Promote Collab ...

Superman Dives Into Dubai Mall

Integrated resorts set to transform tourism experiences across the Middle East and beyond

dnata Catering & Retail forms strategic partnership in Indonesia

MBRF and UNDP to organise 10th edition of Knowledge Summit

Dubai Judicial Institute's Board of Directors holds its third meeting for 2025

Dubai Culture Wins 'Best AI Governance Framework 2025' at GovTech Innovation Awards