Weekend Max Mara SS 21 - FÊTE CHAMPÊTRE
June 21, 2021: The countryside in summer conjures images of a relaxed pace surrounded by nature in all its glory.
In this vein, Fête Champêtre is an effervescent and free-spirited capsule, inspired by the recent Cottagecore movement for which young city people look to reconnect with the authentic, ancestral country life. The outcome is a bold and beautiful lineup of summer dresses and separates, infused with artisanal impact – in which vivid hues and painterly florals are graced with ruffles and ribbons while intricate passementerie and lace add charming flourishes to voluminous silhouettes.
Designed for women eager to enjoy the unbridled pleasure of outdoor activities, each standout piece channels
modern femininity to wear from the office to a garden party. In short, fabulous and functional.
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