Dubai, UAE, 21 November, 2018:   du, from Emirates Integrated Telecommunications Company (EITC), is inviting customers with expired ID registrations to renew the registration of their numbers for free before 31st January to avoid their services being suspended or ceased, in line with the UAE Registration Policy.  To encourage them to act promptly, all customers who renew the ID registration for their du numbers before the January cut-off date will go in the draw to win a car.

 

Customers requiring ID renewal will be notified individually via SMS, only after which they will need to visit any of du’s outlets for registration. du customers can also renew online or via the du app to avoid having their line disconnected.  Customers can also check their ID registration status by sending an SMS to 6664 with message ‘Status’.

 

Fahad Al Hassawi, Deputy CEO - Telco solutions, du, said: “du supports the Telecommunications Regulatory Authority’s (TRA) efforts to protect customer interest and to enrich the customer experience, and this regulatory step provides an opportunity for du customers to be proactive and make the most of du’s convenient, simplified, cost-free and hassle-free registration process. By offering a great incentive, as well as eliminating stress, du is building on its strong user-centric business model to further integrate with customers and to enhance the overall du experience. I encourage all of our customers to register in accordance with the timeframe set out for them to avoid inconvenience or disconnection in the future.”

 

Large numbers of du customers need to register their Emirate’s ID with du each year. du welcomes customers who have not renewed and had their services ceased as well as those who are due for renewal but haven’t done so yet to register before the cut-off date.

 

In order to register a SIM line, the following identification documents are required: