March 27, 2018: The Middle East Facility Management Association (MEFMA), a non-profit professional organization, successfully threw the spotlight on the significant role that Facilities Management (FM) plays in the Kingdom of Saudi Arabia's (KSA) rapidly thriving freehold property segment, in a specially hosted workshop and networking event that was held last March 26, 2018 at the Sofitel Hotel in Jeddah Corniche. The exciting one-day event was sponsored by MEFMA Corporate Members Al Mahmal Facilities Services Company.

The event featured a panel discussion covering the topic, 'The strategic role of FM in the KSA Freehold Property Sector,' which featured the participation of industry experts Mohammad Al Duraibi, Member of the Board of Directors, MEFMA; Hazim Al-Dabbagh, Managing Partner, SureFix Facility Management; Kristina Ruehland, Consultant for Property and Community Management, Abdul Latif Jameel Land and Colin Caulfield, Project Director, Select FM – which is managed by EFS Facility Management. Aside from the panel discussion, the event also hosted a workshop facilitated by Ruehland and Al-Dabbagh, followed by a networking break that allowed participants to explore potential partnership opportunities. Attendees were later awarded with a certificate of attendance at the conclusion of the workshop and networking event.

'This workshop proves to be very timely and strategic, as we are currently witnessing an increased demand for FM-based services across Saudi Arabia's property market, particularly the freehold property segment,” said Jamal Lootah, President, MEFMA. “The workshop was aimed towards helping MEFMA further consolidate its ties with the Kingdom's various associations and organizations operating in the FM sector and represents a key opportunity for us to facilitate a smooth exchange of expertise and knowledge to discuss industry challenges and develop solutions to address them.”